FedEx

The holiday season is always a busy time for FedEx and 2020 was no exception. This year, FedEx wanted to spread the message that the best way to get your loved ones presents delivered on time was to shop a

The Shipathon

The holiday season is always a busy time for FedEx and 2020 was no exception. This year, FedEx wanted to spread the message that the best way to get your loved ones presents delivered on time was to shop and ship early. Thus, The Shipathon was born. We shot an American Ninja Warrior type spot where our FedEx courier competed and one the obstacle course. I worked on a B-set and created accompanying social and digital that showed our couriers training for the 2020 Shipathon.

Role
Art Director

Agency
BBDO

DIGITAL&SOCIAL

We created a series of training cutdowns that ran across organic and paid social, digital assets, and online video.

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Project Two